July 27, 2011

Pets.com Puppet Is Back, Pitching PetFlow.com

Pets.com Puppet back, pitching PetFlow.com, an online pet food store. Still funny!


Business model
  • high percentage of auto-recurring subscription sales
  • FedEx volume discounts
And, the Puppet’s value-add – brand loyalty.

Puppet’s girlfriend, Lamp Chop, also makes an appearance.