March 2, 2012

Guardian’s Three Little Pigs Tale, with Open Journalism

The Guardian’s three little pigs tale, with open journalism.


First the news - Big bad wolf boiled alive.

Then a Kim Dotcom style police raid.

Then the reporting –

This isn’t right. The three little pigs are the victim.

The wolf suffered from asthma. There is no way he could have blown down the house.


All points of view are available in the open channel - the pigs are the victim, the wolf is the victim, pigs struggled to keep up with mortgage payments, big banks etc. And the social channels include Twitter, Facebook and others.



Tags: Guardian’s three little pigs tale, guardians pigs ad, big bad wolf boiled alive