The de-evolution of Square as seen from its creatives. As you scroll down, you can see Square transitioning from elegance to the basics.
And now in 2014
With a business model of sub-1% margins that does not seem to be working, Square is looking to get sold ( WSJ ).
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- New Branding of Phone Card Readers, Swiping Hands: Square, SailPay, mPowa
- Creative Ad for Square Stand
Tags: de-evolution of square, square from elegant to basics, ads from square